The Bank of Canada has held its interest rate at 2.25%.

Here’s what matters.

We’re in a market that’s stabilizing in some areas and slowing in others. Inflation has come down toward target, but economic growth is weakening, and global uncertainty is rising, especially around energy prices.

That combination matters.

Because it changes how people make decisions.

What This Means for Buyers

You’re getting more stability.

Mortgage rates aren’t jumping around like they were before, which gives you a clearer window to plan.

That said, this isn’t a “wait forever” opportunity.

Markets don’t stay balanced for long. When conditions shift, they move quickly.

Right now, you have the ability to:

• Plan your financing properly

• Take your time on the right property

• Make decisions without panic

That’s an advantage. Use it.

What This Means for Sellers

Buyers are still active.

But they’re more calculated.

They’re watching pricing. They’re comparing options. And they’re taking their time before making decisions.

That means one thing:

You don’t get away with average.

Pricing needs to be sharp. Presentation needs to be dialled in. Strategy needs to be clear from day one.

The homes that are positioned properly are still selling.

The ones that aren’t… sit.

The Reality of Today’s Market

This isn’t a hype-driven market.

It’s a decision-driven one.

We’re seeing:

• Slower economic growth

• Rising global uncertainty

• A more cautious buyer mindset

At the same time, inflation is improving, which is keeping borrowing conditions relatively stable.

That creates a window.

But it’s not a passive one.

What You Should Do Next

If you’re thinking about buying or selling, the move isn’t to wait and hope.

The move is to get clear.

Know your numbers.
Understand your options.
Build a plan based on today’s conditions, not last year’s headlines.

Because the people who win in this market aren’t the ones guessing.

They’re the ones executing.

Final Thought

The Bank of Canada holding rates doesn’t mean nothing is happening.

It means the environment is shifting.

And when things shift, strategy matters more.

If you’re considering a move to Edmonton or Sherwood Park, let’s put together a plan that actually works in this market.

Fraud and online scams are increasing across Canada, and the tactics scammers use are becoming more sophisticated every year.

New technology, including artificial intelligence, is now being used to create convincing emails, phone calls, and messages that appear legitimate. Unfortunately, many people do not realize they are being targeted until money or personal information has already been taken.

As a REALTOR serving Edmonton and Sherwood Park, I believe it is important to share practical information that helps protect homeowners, buyers, and renters in our community.

Below are some of the most common scams currently being reported across Canada.

1. Fake Calendar Invitations

Scammers send calendar invites that appear to come from trusted accounts or colleagues. When opened, these invites can lead to malicious links designed to steal login credentials or personal information.

Tip: Never click links in unexpected calendar invitations. Verify with the sender before accepting.

2. Brushing Scams

A brushing scam happens when you receive an unexpected package that you never ordered. Scammers use your name and address to create fake product reviews online.

Tip: While these packages may seem harmless, they can indicate that your personal information has been compromised.

3. Unpaid Toll Text Messages

Many Canadians have recently received text messages claiming they owe unpaid toll charges. These texts often contain links to fake payment pages designed to capture credit card information.

Tip: Do not click links in unexpected toll messages. Always verify directly through the official website.

4. Deepfake Scams

Artificial intelligence can now generate realistic audio and video that impersonates real people. These deepfakes are sometimes used to create fraudulent requests for money or personal information.

Tip: If a request seems unusual, verify it directly with the person using a known phone number.

5. Fake Tech Support Alerts

Pop-up messages may appear on your computer warning that your device has a virus and instructing you to call a number for support.

Tip: Legitimate companies do not use pop-up alerts asking you to call support numbers. Close the window and run a trusted antivirus scan.

6. Fake Package Delivery Alerts

Scammers frequently impersonate courier services such as Canada Post, UPS, or FedEx. The messages often include tracking links that lead to fraudulent websites.

Tip: Always check delivery updates directly through the courier’s official website.

7. Fake Bank Fraud Alerts

Urgent text messages or phone calls claiming suspicious activity on your bank account are common tactics used by scammers.

Tip: Never provide banking information through text messages or unsolicited calls.

8. Interac eTransfer Reversal Scams

Fraudsters may claim an eTransfer was sent by mistake and request that the money be returned. In reality, the original transfer was fraudulent.

Tip: Always confirm transfers with your financial institution before sending money back.

9. QR Code Scams

QR codes placed on parking meters, menus, or flyers may lead to malicious websites designed to steal personal information.

Tip: Avoid scanning QR codes unless you trust the source.

10. Fake Rental or Real Estate Listings

One of the fastest-growing scams involves fake rental properties or homes for sale. Fraudsters copy legitimate listings and repost them with different contact details to collect deposits from unsuspecting renters or buyers.

This is becoming more common in larger cities across Canada, including Edmonton.

Tip: Always verify property listings through trusted real estate professionals or reputable websites.

How to Protect Yourself From Scams

A few simple habits can dramatically reduce your risk of fraud.

Stop and question unexpected requests
Avoid clicking on unknown links or scanning unfamiliar QR codes
Verify requests directly with the organization involved
Use strong passwords and multi-factor authentication
Never share sensitive information through text messages or email

Taking a few extra moments to verify information can prevent significant financial loss.

Protecting the Edmonton and Sherwood Park Community

Real estate transactions involve important financial decisions, which makes it critical to work with trusted professionals.

If you ever see a property listing that looks suspicious, receive an unusual message, or want to verify information related to buying, selling, or renting a home, I am always happy to help point you in the right direction.

Protecting our community starts with awareness and informed decisions.

The Greater Edmonton Area real estate market delivered a steady and balanced performance in February 2026.

A total of 1,606 homes sold, marking a strong increase from January activity. At the same time, 3,020 new listings entered the market. Inventory now sits at 3.4 months of supply, keeping Edmonton in a balanced and stabilizing environment.

This is not an overheated market.
It is not a declining market.
It is a market finding equilibrium.

Edmonton Home Prices Remain Stable

The MLS® Home Price Index benchmark price reached $419,600 in February, reflecting modest month-over-month growth. The average selling price across all residential property types came in at $455,000.

Detached homes continue to anchor the market, averaging $571,000. Semi-detached and row homes also posted steady gains from January.

Apartment condominiums experienced a slight month-over-month price adjustment. This type of movement is typical within segmented market cycles and often reflects shifts in affordability and demand patterns.

Overall, pricing trends suggest gradual stabilization rather than volatility.

What This Means for Sellers in Edmonton and Sherwood Park

For homeowners considering selling in 2026, this is a strategic environment.

When sales activity increases alongside inventory growth, pricing discipline and preparation matter more than timing short-term peaks.

In balanced conditions:

• Accurate pricing attracts qualified buyers.

• Preparation protects equity.

• Strategic positioning determines leverage.

This is not about rushing to market.
It is about building a clear plan.

What Buyers and Investors Should Know

For buyers, the current Edmonton housing market offers options without panic-driven competition.

For investors, affordability segments such as apartment condominiums may present measured opportunities while the broader market stabilizes.

Long-term performance typically rewards disciplined entry points over speculative timing.

The Long-Term Outlook for the Edmonton Housing Market

Markets move in cycles, but sustainable growth is built on stability, not spikes.

The February data shows:

• Healthy sales activity

• Manageable inventory levels

• Gradual price movement

• Segmented adjustments, not broad declines

This type of environment favors informed decision-making.

Whether you are buying, selling, or investing in Edmonton or Sherwood Park, long-term clarity will outperform short-term reaction.

If you would like a personalized review of how these trends affect your home’s value or your purchase strategy, reach out directly.

And for consistent, fact-based updates on the Edmonton real estate market, follow along weekly.

That is how you make confident, informed decisions.

Get Your Edmonton Home Evaluation

Thinking about selling your home in Edmonton or Sherwood Park? Learn why a professional home evaluation is the first step to protecting your equity.

In the Edmonton real estate market, leverage is rarely accidental.

It is built through strategic pricing, strong presentation, and proper timing. But none of those decisions can be made properly without one thing first: an accurate home evaluation.

Many homeowners rely on online estimates. The problem is that those tools cannot account for current buyer behaviour, competing inventory, or neighbourhood-level trends in Edmonton and Sherwood Park.

A professional home evaluation considers:

• Recent comparable sales in your immediate area
• Active competition in your price range
• Days on market trends
• Buyer demand in your segment

If selling a home in Edmonton is part of your 2026 plan, the smartest move is to understand your position before entering the market.

Clarity creates confidence. Strategy protects equity.

If you would like a professional home evaluation in Edmonton or Sherwood Park, reach out directly.

Get Your Edmonton Home Evaluation

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Edmonton gave us a glimpse of spring.

Then winter came back.

That rhythm isn’t just weather. It’s how the Edmonton real estate market behaves, too.

There’s a quiet stretch… and then the Edmonton spring market moves quickly.

Every year, I see homeowners wait until April to start preparing their home for sale. By then, buyer activity is increasing across Edmonton and Sherwood Park, listings are hitting the market, and sellers are rushing to complete small repairs that could have been handled months earlier.

Right now, during the winter stretch, you’re ahead.

Why the Edmonton Spring Market Moves Fast

The spring real estate market in Edmonton historically brings:

• Increased buyer activity
• Families planning summer moves
• Relocations for new jobs
• Higher listing volume
• More competition

When temperatures shift, the Edmonton housing market follows suit.

Homes that are prepared before the spring rush consistently launch stronger than homes that scramble to catch up.

Preparing Your Home for Sale During the Cold Snap

Preparing your home for sale in Edmonton doesn’t require major renovations.

It starts with fundamentals:

• Furnace servicing
• Minor drywall and paint repairs
• Addressing deferred maintenance
• Decluttering storage areas and garages
• Completing unfinished projects
• Deep cleaning high-impact spaces

These are the same principles outlined in the “15 Tips to Keep Your Home Show-Ready” guide I shared this month.

The goal isn’t urgency.

It’s leverage.

When selling a home in Edmonton or Sherwood Park, preparation creates:

• Better first impressions
• Stronger photography
• Higher perceived value
• More confident negotiations

Selling a Home in Edmonton in 2026

If selling your home in Edmonton in 2026 is even a possibility, winter is when you position it.

Not April.
Not when the market is already active.
Not when contractors are booked weeks out.

Right now.

The sellers who prepare during the cold snap enter the Edmonton spring real estate market confidently instead of reactively.

No pressure. Just preparation.

If you’re in Edmonton or Sherwood Park and want clarity on your home’s value in today’s market, I’m always available for a strategy conversation.

That’s how you win.

Get Your Edmonton Home Evaluation

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Family Day is a reminder of what really matters.

Not the market headlines.
Not interest rate speculation.
Not square footage or granite countertops.

What matters is the people inside the home.

In real estate, we talk strategy, timing, and value. Those are important. But the reason behind every move is almost always the same.

Family.

A Home Is the Foundation

A strong home base creates stability.

It is where your kids grow up.
It is where milestones happen.
It is where you reset after a long day.
It is where decisions about the future are made.

Whether you are upsizing for more space, downsizing for simplicity, or relocating for opportunity, the move is not just financial. It is personal.

That is why the process matters.

Clear advice.
Straight answers.
Strong negotiation.
Follow through to the finish.

That is the standard I hold myself to.

Real Estate Is About Long Term Decisions

Family Day is also a good time to think long term.

Does your current home still support your goals?
Is your space working for your lifestyle?
Are you positioned well for the years ahead?

The right home supports your family’s growth, not just today but five and ten years from now.

If 2026 is the year you plan to make a move, the best strategy starts early. Planning creates leverage. Preparation creates confidence.

Grateful to Serve This Community

Edmonton and Sherwood Park are built on strong families and hardworking people. It is a privilege to help families make informed, confident real estate decisions in this market.

Wherever you are spending Family Day, I hope it is with the people who matter most.

Because at the end of the day, real estate is not about transactions.

It is about building the right foundation for your future.

Happy Family Day.
- Trevor

Get Your Edmonton Home Evaluation

If you’re planning to sell your home in Edmonton or Sherwood Park, preparation is one of the most important steps.

In the current Edmonton real estate market, buyers expect homes to be clean, updated, and move-in ready. The properties that sell faster—and for higher prices—are the ones that show confidence and care.

Here are 15 strategic tips to keep your home show-ready before listing:

1. Hire professionals for a deep cleaning

2. Schedule a pre-listing home inspection

3. Complete major repairs with qualified tradespeople

4. Tackle minor repairs and maintenance

5. Eliminate odours completely

6. Declutter closets, garages, and storage spaces

7. Refresh worn areas with neutral paint

8. Improve lighting throughout the home

9. Update simple bathroom features

10. Remove heavy drapery

11. Power wash decks and walkways

12. Upgrade landscaping for curb appeal

13. Remove worn outdoor features

14. Finish incomplete renovation projects

15. Stage rooms with purpose

Why Preparation Matters in the Edmonton Housing Market

Buyers in Edmonton and Sherwood Park are comparing multiple properties online before they ever step inside. Clean, well-maintained homes create stronger emotional responses — and stronger offers.

Preparation builds leverage.
Leverage protects your sale price.

If you're thinking about selling your home in Edmonton or Sherwood Park, I can help you create a step-by-step selling strategy tailored to your property.

Get My Edmonton Home Value

Valentine’s Day has a way of slowing us down.

Amid busy schedules, school drop-offs, client meetings, hockey games, and everyday life, it reminds us to pause and appreciate the people who walk beside us through it all.

For Trevor and Shantelle, love isn’t about grand gestures. It’s about consistency. It’s about showing up. It’s about building something steady over time.

The strongest foundations are not rushed. They are built intentionally.

That truth applies to marriage.
It applies to the family.
And it applies to the home.

A house becomes a home not because of square footage or finishes, but because of the life lived inside it. The quiet mornings. The late-night conversations. The celebrations. The hard seasons that shape you.

Real estate is about helping people move forward.
But at its core, it’s about protecting what matters most.

This Valentine’s Day, we’re reminded that the most important investment we ever make is in our relationships.

Whether you’re celebrating decades together or just starting your story, we hope today feels meaningful in a simple, grounded way.

From our home to yours,
Happy Valentine’s Day.

Trevor & Shantelle Roszell

The Bank of Canada has chosen to hold the policy rate at 2.25%, reinforcing a theme that matters more than optimism or fear: certainty.

In a global environment shaped by trade tensions, geopolitical risk, and uneven economic growth, certainty is a competitive advantage. For sellers, it directly impacts results.

Certainty Reduces Transaction Risk

One of the biggest threats to a successful sale isn’t price—it’s uncertainty. Rising rates, volatile financing conditions, and unclear buyer confidence increase the risk of failed deals, renegotiations, and delays.

A rate hold stabilizes that equation.

When buyers know what borrowing looks like:

• Financing approvals are stronger

• Conditions are more likely to be removed

• Closings are more predictable

For sellers, fewer surprises mean fewer concessions.

Buyers Are Acting With Intention

This is no longer a market driven by impulse. Buyers entering today are doing so deliberately. They’ve assessed their finances, adjusted expectations, and committed to a long-term plan.

That shift benefits sellers who understand one key point:
intentional buyers don’t waste time.

They move quickly on homes that are priced correctly, presented well, and positioned clearly in the market.

Risk Isn’t Gone—It’s Concentrated

While overall conditions are more stable, risk hasn’t disappeared. It has simply moved.

The risk today lies in:

• Overpricing

• Underpreparing

• Assuming buyers will stretch “because rates might fall”

Homes that ignore current realities tend to absorb that risk through longer days on market and tougher negotiations.

Prepared sellers, by contrast, transfer risk back to the buyer—through confidence, clarity, and leverage.

Stability Favors Execution

Markets with steady policy don’t reward speculation. They reward execution.

That includes:

• Accurate pricing supported by data

• Strategic timing based on local inventory

• Clean presentation that removes buyer hesitation

When rates are stable, execution becomes the differentiator.

Bottom Line

The Bank of Canada’s decision to hold rates at 2.25% has created a market defined by certainty—not excitement.

For sellers, certainty reduces risk, strengthens negotiation positions, and supports cleaner outcomes.

This is a market where smart sellers don’t guess.
They plan—and then act.

If you’re a homeowner, it’s normal to wonder what your home is worth, especially when the market is changing, and you keep seeing new listings pop up in your neighbourhood.

Maybe you’re not planning to sell right now. Maybe you are. Either way, home value isn’t just a random number; it’s useful information that can help you make better decisions.

One of the best tools for understanding your home’s approximate value is a Comparative Market Analysis (CMA).

What Is a Comparative Market Analysis (CMA)?

A CMA is a report created by a real estate professional that compares your home to other similar properties nearby to estimate its current market value.

It’s based on real local data, not guesswork.

A CMA helps answer questions like:

• What would my home likely sell for today?

• How does my home compare to others in my area?

• What features are impacting value right now?

• What price range makes the most sense in this market?

Why Home Value Changes Even When Nothing Has Changed

Homeowners sometimes feel confused when their home's value shifts, even if they haven’t made any renovations or changes.

That’s because market value is influenced by more than just your home itself. It also depends on things like:

• Buyer demand

• Inventory (how many homes are for sale)

• Interest rates

• Time of year

• Local neighborhood activity

• How long are homes taking to sell

Even if your home is exactly the same, the surrounding market can change.

A CMA helps you understand those changes using real numbers and real comparisons.

How a CMA Helps Sellers

If you’re thinking about selling, pricing correctly is one of the most important steps in the entire process.

A CMA helps sellers by:

• Estimating what the home is likely to sell for

• Showing how your home stacks up against similar properties

• Helping ensure your home is competitively priced

• Giving you negotiation leverage during offers

The right price creates the right momentum, and momentum drives results.

How a CMA Helps Buyers

A CMA is also valuable for buyers who want to ensure they’re making a strong, informed offer.

It helps by:

• Guiding buyers on price

• Helping buyers make informed offers

• Providing market clarity before submitting an offer

If you’re trying to decide whether a home is priced fairly, a CMA gives you a clear way to compare it with recent sales.

What’s Included in a CMA?

A good CMA is detailed and gives you a full picture of local market activity. It often includes:

Property Data

Key information about your home, such as size, number of rooms, age, condition, and unique features.

Comparable Recent Sales

Typically, 3 to 5 similar homes that have sold recently. This is one of the most important parts because it shows what buyers actually paid.

Current Listings

Active listings help show what else is available in the marketplace, and what a buyer would compare your home against.

Pending Sales

These are homes that are currently under contract. They can provide helpful insight into where prices may be trending.

Market Trends

This section can include things like how quickly homes are selling and what’s happening in your neighbourhood overall.

Adjustments and Value Range

Because no two homes are identical, a CMA accounts for differences like renovations, basement development, garages, lot size, and overall condition. It then provides a realistic price range based on those comparisons.

Why a CMA Is More Reliable Than an Online Estimate

Online estimates can be a helpful starting point, but they often miss details that significantly impact value, such as:

• Interior condition and upgrades

• Layout and functionality

• Quality of renovations

• Presentation and curb appeal

• Neighborhood-specific factors

A CMA takes specific details into account, making it a more accurate and realistic tool.

Want a Free, No-Obligation CMA?

If you’re curious about your home’s value in today’s market, I’d be happy to create a free, no-obligation Comparative Market Analysis for you.

Whether you’re selling soon, buying, or simply staying informed, a CMA is a great way to get clarity and confidence.

Send me a message anytime, and I’ll get it started.

And by the way, I’m never too busy for any of your referrals.